2. La moda come motore economico: innovazione di processo e prodotto, nuove strategie commerciali, comportamento dei consumatori • Fashion as an economic engine: process and product innovation, commercial strategies, consumer behavior (OPEN ACCESS)

Gratis!

A cura di: Giampiero Nigro
FORMATO PDF
Firenze University Press, 2022
Pagine: 422
e-ISBN: 978-88-5518-565-3
DOI: 10.36253/978-88-5518-565-3
© 2022 Author(s)
Content licence CC BY 4.0
Metadata licence CC0 1.0

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https://media.fupress.com/files/pdf/24/11699/29667

ERIK AERTS, Economia e moda: una relazione bilaterale, p. 1
MARIA GIUSEPPINA MUZZARELLI, Prolusione p. 15

INNOVAZIONI DI PRODOTTI E PROCESSI / INNOVATIONS IN PRODUCTS AND PROCESSES
TATIANA MARKAKI, Innovations and the art of deception: mixed cloths in Venetian Crete (17th century), p. 115
LLUÍS TO FIGUERAS, Drapers and tailors. Fashion and consumption in medieval Catalonia, p. 125
JOHN STYLES, Re-fashioning Industrial Revolution. Fibres, fashion and technical innovation in British cotton textiles, 1600-1780, p. 45
GERMÁN NAVARRO ESPINACH, JOAQUÍN APARICI MARTÍ, The colour of Valencian silk fabrics in the European market (1475-1513), p. 73
LAUREL ANN WILSON, The impact of technological change on medieval fashion, p. 93
NADIA FERNÁNDEZ DE PINEDO, MARIA PAZ MORAL, EMILIANO FERNÁNDEZ DE PINEDO, Un changement radical dans la consommation de tissus par la royauté et son milieu (1293-1504): de la laine au lin et à la soie, p. 119
JULIEN VILLAIN, L’innovation de produit et les dynamigues de l’offre sur les marchés des étoffes de laine dans la France du XVIIIe siècle. Quelques aperçus quantitatifs et qualitatifs, p. 147

STRATEGIE COMMERCIALI / COMMERCIAL STRATEGIES
MOIRA DATO, PASCALE GORGUET-BALLESTEROS, Lyonnais silks «ad uttimo gusto»: the trade in fashionable waisrcoats between France and Italy in the second half of the 18th century, p. 173
DANIEL MUÑOZ NAVARRO, The virus of fashion. Democratization of luxury and new commercial strategies in early modem Valencia, p. 201
KLAS NYBERG, The production of international fashion in state-sponsored manufactures in Sweden-Finland, 1740-1810. Part. I, p. 221
ARIS KAFANTOGIAS, The catalyst of change. The clothing of the Viennese servants and their relation to fashion in the period 1760-1823, p. 251

CAMBIAMENTI NEL COMPORTAMENTO DEI CONSUMATORI / CHANGES IN CONSUMER BEHAVIOR
PETER STABEL, Unlikely followers of fashion? Dressing the poor in late medieval Bruges, p. 293
MÁXIMO GARCÍA FERNÁNDEZ, Keeping up appearances in early modem Castile, p. 319
JUAN VICENTE GARCÍA MARSILLA, LUIS ALMENAR FERNÁNDEZ, Fashion, emulation and social classes in late medieval Valencia. Exploring textile consumption through probate inventories, p. 341
ELIZABETH CURRIE, Action men: martial fashions in Florence, 1530-1630, p. 367

TAVOLA ROTONDA / ROUNDTABLE
SALVATORE CIRIACONO, Tavola rotond, p. 391
MARYANNE KOWALESKI, Round Table comment. Fashion as an economic engine: continuity’ and change, p. 395

Abstract, p. 403